Aussies invited to discover a new wave of local craft whisky with the arrival of WhiskyRocks

Launching just in time for Father’s Day, the ultimate destination for
whisky fans features a range of specially curated gift packs for Dad.

WhiskyRocks, the preeminent online store, digital distillery and subscription service for local craft whisky lovers and connoisseurs, today announces its official launch in Australia – a move that has been carefully timed to coincide with Father’s Day.

The Australian owned and operated business was established to celebrate and champion the local craft whisky scene. Its offering spans 35 Australian craft whiskies, making it the only place in the world where fans can find such an extensive selection of the liquid gold.

The ultimate destination for this much loved spirit, WhiskyRocks invites fans to embark on a journey of taste and sophistication into the world of whisky. It showcases a range of premium, innovative, and hard to get limited releases, from single malts through to corn and rye varieties.

Whisky lovers can expect to find creations from the country’s most renowned craft distilleries, such as Starward, which was The Most Awarded Distillery of The Year at the San Francisco World Spirits Competition 2022, and Tasmania’s multi-award-winning Lark Distillery, through to undiscovered micro-distilleries that are pushing the boundaries of their craft.

On the Father’s Day front, the team behind the pioneering WhiskyRocks brand have handpicked a show stopping selection of whiskies to feature in the inaugural collection, which will no doubt delight spirit loving Dads and father figures – in more ways than one – around the country.

These include the Rocks Off Whisky Bundle, a special, limited edition collaboration between WhiskyRocks and JOUJOU, which features all of the ingredients needed to create a perfect play space, for the perfect night in, Father’s Day Premium Whisky Gift Bundle, Father’s Day Whisky Goodies Bundle, and Australian Whisky Selection Tasting 12 Pack.

The ideal gift for those who are fans of both Aussie craft whisky and gin, the Whisky + Gin Father’s Day Gift Bundle has the favourite child title written all over it! A partnership between WhiskyRocks and Gintonica, it contains a Blended Whisky Pack, Whisky Ice Stones, Whisky Socks and Gintonica’s An Intro to Aussie Gin 4 Pack.

Additionally, WhiskyRocks has opted to launch its exclusive WhiskyRocks Christmas Club in the lead up to the big day, which grants shoppers access to 15% off its first-ever Dram A Day Advent Calendar. Featuring 24 x 30ml bottles of Australian craft whisky, a collector’s item art deco box, tasting notes and serving suggestions, it’s the ultimate way to celebrate Dad.

Further highlights of the WhiskyRocks offering include a monthly subscription, which shines a spotlight on three of the latest and greatest Australian craft whiskies in 30ml bottles. These are delivered to customers’ homes, ready for them to sip and savour alongside curated tips, tasting notes and serving suggestions.

Customers can also choose from a wide selection of one-off tasting packs, including the Intro to Aussie Whisky Pack for those starting out on their journey, through to the Premium Single Malt Whisky Pack, for fans keen on trying some of the country’s best drams. The all important Whisky Bits, including glasses and stones are also available online.

Mark Eppel has been appointed as General Manager of WhiskyRocks. Having grown up north of Kentucky, right near the United States’ iconic Bourbon country, he brings extensive whisky knowledge, and 30 years’ experience to the role. Eppel has worked across the US and Australia, and has distilled and produced whisky on a commercial basis in the local market.

Commenting on the launch, Eppel says: “We are incredibly passionate about connecting Australia’s best and brightest craft whisky distilleries, and the talented people behind them, to the country’s rapidly growing community of craft whisky fans.

“This inspired our team to create a platform that would enable fans of the dram, and those seeking unique gifts for their loved ones, to discover and try the latest creations, and learn about the art of distillation, all from the comfort of their homes. WhiskyRocks is the new go-to destination for whisky lovers; we remain committed to expanding our offering ongoing, and have plans to double our 35-strong range within the next six months alone.”

WhiskyRocks as seen in: